that people actually want,
launch fast, and scale
Even the most innovative products, services and experiences must succeed in the market.
That’s what we help you do:
We design the business around your Innovation and help you earn stakeholder buy-in, so you make it to market and win once you are there.
Let us work right alongside you – doing, not talking.
We roll up our sleeves and join in where you can’t fake it, where expertise turns into days saved, users delighted, and money earned, … and where there is the joy of creating something that “they” said could never be done.
And thanks to our range of expertise, we can (probably) still support you even if your project needs to pivot.
We support all of you in Labs, Research, and Innovation roles, who bring breakthrough products and services to market – at corporations and startups, in B2C and B2B.
It takes a range of people to bring Innovation to life – not just visionaries like Designers and Entrepreneurs, but also operators and stakeholders like executives and investors.
And yet, too many Innovations run into trouble at points of approval or handoff.
But not you: Stay in sync, with support from our first-hand understanding of operator roles. We help you meet stakeholder needs and strengthen what you build … without compromising on your vision or users’ needs.
Custom Lightning is Steffen Meyer, with occasional help from trusted freelance partners. They join in for specialized projects, where their expertise makes all the difference.
Credible Innovation offers you tools, thoughts, and research for doing more credible innovation work (along with the case for why it matters).
Share your questions, comments, project ideas, or anything else!
